Two prominent figures in the world of Hip-Hop collaborated to craft the Louis Vuitton Spring 2024 Capsule collection. Drawing inspiration from the Tyler the Creator’s distinctive preppy style, the collection features jackets, collegiate knitwear, golf kits, bags, and a fresh take on the brand’s iconic monogram motif. The partnership between Tyler the Creator and Louis Vuitton’s creative director, Pharrell, is a natural fit due to their shared interests in music, fashion, and jewelry.
Pharrell, in an exclusive interview with WWD, discussed the collection’s inception, highlighting Tyler’s existing rapport with the brand and the intentional evolution of the collaboration to foster a community of like-minded individuals who resonate with their vision and appreciate the legacy and impact of Virgil.
Tyler the Creator also shared his creative process, emphasizing his consistent style across various settings and how hand-drawing the monogram symbolized the ideal harmony for him. This fusion of preppy aesthetics and Hip Hop elements in the collection is sure to resonate with both Millennial and Gen-Z fashion enthusiasts.
Check out Tyler, the Creator’s Louis Vuitton spring 2024 men’s capsule collection.